The GrowthMinds team is comprised of data analysts, business strategists, ethical hackers, and growth experts with digital growth skills such as SEO, communications and inbound marketing. We blend the expertise of our team to deliver growth hacking programmes that underpin a client’s development of product, business model and client base.
I founded GrowthMinds in 2016 with a clear goal in mind: helping scaleups during their most painful stage of development, when you need to be able to build your audiences and your revenues quickly and effectively. When I am not working with GrowthMind clients and with our team, I mentor other entrepreneurs on their growth strategies and help companies who need to find the right message, channel and tactics to succeed. I built my expertise in over 15 years of hard work and hard fun in business development of SaaS and businesses based on recurrent revenues. My secret sauce for happiness is a mix of good friends, excellent wine, and all kinds of music.
By day I lead our clients growth strategy, ensuring we leverage best in class tactics, with an overarching strategy that delivers fast growth, supported by sophisticated testing frameworks. By night, I’m a proud dad of two girls with profound knowledge on all things Peppa Pig and Disney Princesses.
I lead creative, data-driven growth hacking projects for clients to yield traction and ensure continual improvement of campaign returns. I also lead GrowthMinds’ marketing efforts, ensuring we walk our talk. I have a varied digital and traditional marketing background with experience in startups and the arts. My secret sauce for happiness is music, film and friends.
I ensure that all the growth hacking efforts that GrowthMinds executes for its clients are deeply rooted in the best technical implementation. I can turn around any technical beast, from marketing automation solutions to multi-channel funnel experiences. I am an SEO nerd, with an obsession for interactive design and special effects. My secret sauce for happiness is my 50kg dog, everything sweet and regular dangerous sports.
I work across numerous clients ensuring that any paid media, CRO, or email activities conform with the latest trends in growth marketing. I also make sure Tim eats healthily. My secret sauce for happiness is taking life one day at a time and beer. Mostly the beer.
I help GrowthMinds clients to articulate their needs and identify how we can help them better to leverage our growth-as-a-service to grow rapidly, in a cost effective manner. I have an extensive business development and account management experience in the content industry. My secret sauce for happiness is a mix of contemporary art, good wine, and trips to the Yorkshire coast on sunny days.
Corporate M&A Director and hands-on early stage investor/entrepreneur with passion in growing technology businesses. I am an analytical thinker who understands digital business models and operational excellency to unlock growth and value.I’m passionate about the possibilities of internet and digitalization. New business models and challenges excite me to my core. I’m a hard-core techno-optimist - one of those people who truly believe global warming will be at least 98% solved by technology.
Petteri is a true digital visionary and is the strategy and sales brain of GrowthMinds founding team. He has an exceptional track record of launching digital businesses and then selling them for significant value.Prior to launching Omni Partners, Petteri was also a founder of digital agency Klikki, in 2002. Under Petteri’s leadership and vision, Klikki was ranked among the fastest growing Technology companies in the EMEA region within the Deloitte Technology Fast500 study in 2010, 2011 and 2012.
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