GrowthMinds launches in the UK!

New Omni Partners office in London enables further growth in the UK and offers increased international support to all European clients


Omni Partners, the Nordic digital consultancy, today announced its continued international expansion with the launch of a new UK entity named GrowthMinds. This announcement comes less than a week after Omni named Janne Muurinen as new incoming COO and declared plans for accelerated growth in 2016.



“The requirement for truly effective digital engagement services continues to grow worldwide and we are committed to being at the forefront of this opportunity,” said Petteri Erkintalo, Chairman of Omni Partners. “Our new UK business, GrowthMinds, is perfectly placed to bring Omni’s unique combination of digital reach services, content expertise and software development to a market which is demanding innovation. This UK office launch will be the first of many similar ventures that lead to Omni Partners being a truly global enterprise”


GrowthMinds in London will be led by new Chief Growth Officer Kate Fairhurst, a well respected digital strategist with extensive experience in serving content, amplification and platform services to the UK & global markets.


“Omni Partners has emerged as one of Finland’s digital stars and I’m utterly delighted to be part of their journey”, said Fairhurst. There are precious few digital agencies in the UK who are able to intertwine content delivery, platform development and digital marketing so that clients can benefit from insight across the chain. By launching GrowthMinds out of Omni Partners we are doing just that and at great value for the market too.”


Since opening its first Helsinki office in 2014, Omni has grown rapidly to having a team of 37 employees serving clients from all around the Nordic market. This growth is attributed to the extremely talented team of digital specialists and an impressive client list including MTG, Nosto, GameRefinery, Newsec & Bangerhead. GrowthMinds services will be provided by a combination of the team in London and the extended Omni Partners team in Helsinki so that top quality solutions are delivered at competitive market rates.


“Kate’s strategic vision and impressive operational experience of running high performing digital agencies makes her the perfect person to have at the helm of GrowthMinds. said Niklas Lahti, CEO of Omni Partners. “Our UK venture is the first of many as we continue to expand into new markets during the course of 2016. We are expanding to meet the rate of demand for our services overseas, and from our local clients who wish to develop their own footprints internationally. It is a rapidly developing marketplace and we are already in advanced stages of planning for the next launch which will follow soon.”

About Omni Partners

Omni Partners is a digital development company founded in 2014, which helps its customers to earn more from their digital channels.
The company employs 37 digital business professionals.

In year 2015 the gross margin was + 2.0 MEUR and Omni supplied projects for over 70 customers -from startups to large online stores.