Product Marketing Agency | Services

Everything you need to go-to-market and succeed

Our go-to-market services create an actionable roadmap to help achieve your business goals faster:

Launch or relaunch a product to market

Validate product/market fit

Drive market share

Establish a scalable marketing ecosystem


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Respond to Kate’s questions to quickly find the right product marketing services based on your objectives




Holistic strategy. Specialist channel expertise.

All our services can be chained together to help you quickly complete all the tasks that create a successful go-to-market strategy. This helps your team to spend less time planning and more time driving impact.

Market research

Jobs-to-be-done customer research

Competitor benchmarking

Market segmentation

Buyer personas

Market sizing

Marketing Channel ROI forecasting

Brand differentiation

Value proposition definition

Buyer journey messaging

Content strategy

Value proposition testing


Strategy and roadmap creation

Project management and consultancy

Channel set up and management

Sales enablement

Performance analysis

Business data benchmarking

Optimisation strategy

Team development

Hiring & Interviewing Support

Marketing skills coaching


For startups

We break the startup journey into 7 stages to provide a roadmap of what needs to be done as you move from idea, to traction, to scale. Each of these stages can be accelerated with the right tailored product marketing approach.


View our services for startups >

For SMEs

Building on your existing strategic work and insights, we work with your team to define your competitive edge through positioning and a route to market. We also forecast impact and provide support with execution, so nothing holds you back.


View our services for SMEs >

For scaleups

Working through our product marketing frameworks at pace, we help rapidly growing organisations to forecast impact before investing at scale and organise priorities to sustain growth through market expansion.


View our services for scaleups >


End-to-end strategy delivery

We help every client to execute the actionable roadmap we create for them. Our team all have deep technical marketing expertise and we also collaborate with a network of vetted, expert freelancers to ensure you have capacity to get things done.

Content production







Case Studies

How-to Guides


Channel management

Email marketing

Paid/Organic social








Book 30mins with GrowthMinds co-founder, Kate Fairhurst

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