Strategy Sprint

End-to-end buyer journeys, created in record time

GrowthMinds helps fast-growing companies to accelerate the research, planning and forecasting that make impactful buyer journeys. Guided by product marketing experts, our Strategy Sprint process outputs everything that needs to be done to effectively engage your target buyers.

 

 Over 50 businesses grown and several exited

 100% client satisfaction

 

You’re in good company

 The go-to-market solution made for fast-growing companies

 

No marketing team can afford for aligned priorities and impact forecasts to be a ‘nice to have’. With GrowthMinds, you get a clear plan of activities that will deliver the most impact. All this delivered in days, not months.

 

Equipped with channel forecasts, market research and meaningful buyer personas, you’ll immediately be able to make more confident marketing decisions.

 

 

Why businesses choose GrowthMinds

Personal, expert guidance

Since 2016, we’ve helped more than 50 businesses to transform how they attract and retain customers. GrowthMinds was created by startup founders with 4 exits under their belt, so we’re committed to help marketing teams do what’s right, not what’s easy.

Agile workflows and processes

The 15 exercises that make up our Strategy Sprint process are designed to produce the best possible outputs without any fluff or wasted meetings. When it comes to putting a plan into action, we set up dedicated Slack channels and take care of project management.

Affordable, expanded capacity

Following the Strategy Sprint process, our team of experienced marketing practitioners provide hands-on and strategic support to drive impact. If you don’t have the right specialist skills in-house, we can help with the heavy lifting or connect you with the right people.

How the Strategy Sprint process works

Phase 1 | Market positioning

Built for fast-growing companies of all sizes, our structured buyer journey planning framework requires <10 hours of your team’s key decision-makers’ time over Zoom to generate these essential outputs:

Buyer personas

 Jobs to be Done

 Demographics

 Pain Points

 Connected decision makers

 Messaging triggers 

Product differentiation

Keyword research

Market sizing

Competitor analysis

Value proposition

 Tone of voice

Strategic narrative

Phase 2 | Strategic planning

With your buyer personas and product differentiation defined, we then use performance data benchmarks and content frameworks to forecast which channels and tactics will deliver predictable impact at every stage of the buyer journey.

Channel ROI forecasting

Email marketing

Paid / Organic social

SEO

PPC / Remarketing

Referrals

Affiliates / Partnerships

Events

Content development

Video / Animation

Blogs / Ebooks

Ebooks

Infographics

Case Studies

How-to guides

Phase 3 | Go to market execution

Once your strategy has been defined and we’ve handed over the activity roadmap, we offer flexible support services to help your team drive impact. Our clients are able to validate what works and understand what good performance looks like much faster when collaborating with our experts.

 

Whether you need our strategists to manage roadmap delivery or our technical marketing specialists to develop content, manage marketing channels or run experiments – we make sure nothing gets in the way of progress.

 

Nobody could do a better job to grow their business than by following this process created by GrowthMinds.

Risto Rautakorpi

Managing Partner

Gorilla Capital

Move forward with GrowthMinds

 

Hi, I’m Kate, CEO at GrowthMinds.

Let’s schedule a time to talk and I’ll show you how the Strategy Sprint process will fit into your team’s schedule.